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Charles Macleod butchers in Stornoway are set to to feature on ITV’s This Morning show.

This Morning have been running a mini-series throughout February, showcasing Lewis and Harris. The popular segment is hosted by the TikTok sensation the Hebridean Baker - Coinneach MacLeod.

The Hebridean Baker has been travelling the islands, with the ITV film crew, to capture the beautiful landscape and culture, while making some of his own recipes for ITV viewers to enjoy.  Broadcast as a series of three episodes, the final one is to be aired during tomorrow’s (Tuesday) programme and will feature the Charles Macleod shop.

As longstanding family friends, Charles Macleod were delighted to welcome Coinneach and the film crew into the butcher shop earlier in the month, so they could learn about the history of the famous Stornoway black pudding.

Ria Macdonald, director of Charles Macleod Ltd, commented: “It is always a pleasure to work with Coinneach, he is a fantastic story teller and there is no one better to showcase these beautiful islands and our black pudding to a national audience.  

“Having recently completed an extensive shop refurbishment, we were delighted to welcome in the film crew.  This fantastic footage, being broadcast to such a large daytime audience, is a wonderful opportunity for the islands.”

The Hebridean Baker, Coinneach MacLeod said: “'I was delighted to be asked by the producers of This Morning to showcase the best of the islands - and I definitely knew one of my stops had to be Charlie Barleys Ria, Shona, Rona and the whole team made us feel so welcome and I hope it inspires many visitors to their world-famous shop.”


Charles Macleod butchers to feature on This Morning

27 February 2023